Isn’t the point of a Keurig that you just pop in a Koffee Kartridge and then you get a fresh cup of coffee with no messy grounds to clean up? Of course, those cartridges are expensive, as is the machine that uses them – like the Gillette system, the profit is in the refills, but not like Gillette the Koffee people change, and customers pay, a bundle for the machine too.
Anyway, now there are refillable K-cups. Next will be disposable cartridges for those refillable K-cups.
Here’s my marketing idea, free for whoever wants to use it:
Disposable pre-filled measuring spoons. Need a half-teaspoon of ground cardamom, or two tablespoons of organic cocoanut oil? Here they are, with no messy cleanup. Later we can market refill containers. And maybe a decorative rack in which to keep those refill containers.